Calgary – With the retirement of ‘King’ Kelly Sutherland, who will earn the highest bid in 2018?  The countdown is now underway for the annual Calgary Stampede Canvas Auction, presented by GMC.  Traditionally seen as a unique economic indicator for our community, the auction will take place just one month from today on Thursday, March 22.

In a true auction format, chuckwagon drivers will take the stage one-by-one in the Stampede’s Boyce Theatre. The highest bidders secure the opportunity to pair with the driver of their choice, advertise on his wagon canvas during the 10 days of the Calgary Stampede and enjoy one-of-a-kind hosting experiences in the heart of the action - the chuckwagon barn area.

The proceeds of the auction support the drivers in caring for their horses, not just during the Calgary Stampede, but throughout the racing season. In total, 36 drivers will take to the Stampede track for 10 days of heart-pounding action in July. They will be watched by more than 175,000 live, cheering fans in the stands, as well as millions of television viewers across Canada.

The 2018 Calgary Stampede Canvas Auction, presented by GMC, takes place at 5 p.m. Thursday, March 22 in the Boyce Theatre, Stampede Park. More information on the auction can be found at:

2018 GMC Rangeland Derby – Did you know:

  • Fractional advertising opportunities are available. Did you know the Calgary Stampede facilitates partnerships for companies and groups interested in experiencing the thunder and excitement of the GMC Rangeland Derby, without committing to the full 10 nights?
  • Spring training is just getting underway for the high-powered equine athletes. Did you know some drivers enlist the help of retired wagon horses and large, calm workhorses to teach their new thoroughbreds how to pull a wagon?
  • Chuckwagon racing is truly a family affair. Did you know there are four pairs of brothers, three father-son sets and multiple cousins, in-laws and other family connections among the 36 drivers invited to compete in 2018?
  • The equine athletes of chuckwagon racing are cared for much like any professional athlete. Did you know they receive specialized treatments such as massage, chiropractic, and even alternative medicine such as Reiki? 

About the Calgary Stampede

The Calgary Stampede celebrates the people, the animals, the land, the traditions and the values that make up the unique spirit of the west.  The Calgary Stampede contributes to the quality of life in Calgary and southern Alberta through our world-renowned 10-day Stampede, year-round facilities, western events and several youth and agriculture programs. Exemplifying the theme We’re Greatest Together; we are a volunteer-supported, not-for-profit community organization that preserves and promotes western heritage and values.  All revenue is reinvested into Calgary Stampede programs and facilities.

For more information, please contact:

Kristina Barnes,

Communications Manager

Community Engagement & Communications  

Office: 403.261.0382          

Cell: 403.585.4706