In October 2025, the third year of the Calgary Stampede’s OH Ranch Branded Beef Youth Ambassador Program kicked off at OH Ranch, where the 2025/26 class of Ambassadors gathered for the first time as part of Select-A-Steer Day.
For the 12 selected Youth Ambassadors ages 15-18, the event marked the start of a months-long experience, during which they’ll gain hands-on experience in cattle care and the business of beef production while they raise their OH steer at home.
The Agriculture and Western Events Media Committee made the road trip down to Longview, Alta., to document the day’s events — watch the video to learn more about this exciting milestone in the program!
Recent Stories
Champions crowned as agriculture competitions wrap up on final day of Calgary Stampede
July 12, 2026Champions were crowned and the crowds filled the stands Sunday as three exciting agriculture competitions delivered a thrilling finish to the Calgary Stampede at the Nutrien Western Event Centre.
Talent, passion and power on display on Day 9 of the Calgary Stampede
July 11, 2026From the rapid-fire rhythm of world-class auctioneering to the inspiring voices of young agricultural advocates and the raw power of heavy horses, Saturday delivered a dynamic showcase of talent and tradition at the Calgary Stampede.
Holy Cannoli! The Cannoli Cowboy brings Western hospitality and sweet treats to the Calgary Stampede
July 11, 2026Known for his dashing good looks and decadent treats, CJ Roberts, better known as the Cannoli Cowboy, has become hard to miss around Stampede Park.