Calgary – What began as a tight competition among eight excellent contestants finished strong with one young woman, Brooke Fielding, being crowned the 2024 Calgary Stampede Princess!

“The Royalty Committee is thrilled to have Brooke begin her reign as the 2024 Calgary Stampede Princess. Brooke had strong competitors throughout the competition, as she showcased her best in horsemanship, public speaking, and interpersonal skills,” says Janelle Fortmuller, Chair, Calgary Stampede Royalty Committee. “The Royalty Committee is looking forward to watching her embrace this honourable role and make it her own. We are always impressed with the growth of our Princesses throughout their reign and can’t wait to see Brooke flourish as an ambassador for the Calgary Stampede.”

A born and raised Albertan, Fielding started riding on her family’s acreage in Water Valley at just eight years old. The now 23-year-old has experience in both Western and English disciplines, having competitively shown in jumping, dressage, and eventing. She is also no stranger to the Stampede, having been part of the Calgary Stampede Ranch Girls and the Calgary Stampede Showriders.

Brooke is passionate about personal fitness, skiing, boating, food, and travel. She recently graduated from the Haskayne School of Business at the University of Calgary with a Bachelor of Commerce. She loves to learn and is planning to follow in her mother’s footsteps by pursuing a career in Veterinary Medicine.

Brooke’s goal as the 2024 Calgary Stampede Princess is to share her experiences and passion for western heritage, culture and community spirit with people from all walks of life. As someone who follows her heart, Brooke hopes to inspire and encourages others to pursue what they love.

Brooke will act as an ambassador of the Calgary Stampede alongside the recently crowned 2024 First Nations Princess, Margaret Holloway. With their reigns officially starting on January 1, 2024, through to December 31, 2024, the Princesses will take the reins from 2023 Stampede Princess, Sarah Lambros and 2023 First Nations Princess, Alayiah Wolf Child.

Brooke and Margaret will attend hundreds of events over the course of 2024, including during The Greatest Outdoor Show on Earth. In these roles, the Royalty not only serve their community by sharing and celebrating the Stampede’s western heritage, cultures and community spirit, but also benefit from professional and personal development.

About the Calgary Stampede The Calgary Stampede celebrates the people, the animals, the land, the traditions and the values that make up the unique spirit of the west. The Calgary Stampede contributes to the quality of life in Calgary and southern Alberta through our world-renowned Stampede, year-round facilities, western events and several youth and agriculture programs. Exemplifying the theme, We’re Greatest Together, we are a volunteer-supported, not-for-profit community organization that preserves and celebrates our western heritage, cultures and community spirit. All revenue is reinvested into Calgary Stampede programs and facilities.

For more information, please contact: 

Gemma Pasquarelli 
Communications Coordinator 
Calgary Stampede          
T 403.478.6356
E gpasquarelli@calgarystampede.com

Related Images

Download icon

Recent News

Coca-Cola Stage Turns Up the Volume as 100-Day Countdown to Stampede 2026 Begins

March 25, 2026

With just 100 days to go until the 2026 Calgary Stampede, the countdown to The Greatest Music Festival in the West starts now with the announcement of this year’s Coca-Cola Stage line-up, bringing fans another unforgettable 10 days of live music on Stampede’s most iconic stage from July 3-12.

Calgary Stampede to launch inaugural First Nations Rodeo & Relay at GMC Stadium

March 20, 2026

GMC Stadium will roar to life Saturday, June 13, 2026, at 6:30 p.m., as Indigenous athletes from across Canada and the United States compete in the inaugural Calgary Stampede First Nations Rodeo & Relay, showcasing heart‑pounding rodeo action and lightning‑fast relay races.

Calgary Stampede and CMLC share first glimpse of bold new 20-year vision to shape the future of Stampede Park

March 18, 2026

Responding to growing development momentum, the updated master plan expands Stampede Park’s capacity as a year-round gathering place for the community.